WestJet Group marks successful integration of ultra-low-cost airline Swoop

The WestJet Group has completed the integration of its ultra-low-cost carrier (ULCC), Swoop, into WestJet’s existing 737 operations. With the integration now complete, WestJet says that it will leverage the successes and learnings from five years of operating Canada’s first ULCC across its growing airline to enhance its ability to serve a broader spectrum of guests. Instead of serving the ultra-low-cost market on only 16 aircraft, the airline’s 180 strong fleet will transition to offer “ultra-affordable travel options through to a premium inflight experience on each of its aircraft”.  “As the first ULCC to enter the Canadian market, in 2018