easyJet and Skyscanner extend strategic partnership

easyJet and Skyscanner have signed a new three-year strategic partnership, continuing the companies’ existing relationship. The deal includes advanced advertising, data intelligence initiatives and merchandising. “This collaboration allows us to continue to meet the strong demand for easyJet’s flights and holidays as well as help us to reach new customers globally who may not have experienced the brand before,” said easyJet head of distribution and channels Sheelagh Mahoney. Skyscanner commercial director Gavin Harris added: “This long-term deal is much more than distribution, it is a strategic partnership that includes a wide array of advertising services and data products that we