Airlines will increase their focus on new distribution channels such as mobile and social media over the next two years, according to WorldPay’s Alternative Payment and Distribution Landscape: Airline Distribution Channels report. WorldPay, an airline payment processing and settlements provider, surveyed 68 global carriers (from low cost to traditional), and found that 83% of airlines believe that improvement and deployment of new payment technology is a major business priority. They want to align their payment offerings with customer expectations to gain competitive advantage. Carriers are focusing heavily on mobile as both a distribution channel and a means of payment. 71%
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