New survey shows in-flight Wi-Fi essential

Viasat, a global communications company, has announces the findings of its 2023 Passenger Experience Survey – which surveyed more than 11,000 people worldwide who have travelled by air in the last 12 months. Some 83% of those surveyed reported they are more likely to rebook with an airline that offered quality Wi-Fi, while 81% said Wi-Fi was important to their onboard experience, a 4% increase since 2022. Half of respondents say they are less likely to connect to in-flight Wi-Fi if they had to pay. Moreover, 3 in 10 passengers surveyed (29%) are willing to pay more for their ticket