Technology

Virgin Atlantic selects Amperity for AI-powered customer data platform

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Virgin Atlantic selects Amperity for AI-powered customer data platform

Amperity, the enterprise customer data platform (CDP) providers, has announced Virgin Atlantic as a new customer for its critical data foundation. Amperity will help unify, manage, and activate all of the travel company’s digital and transactional customer data, to deliver personalised customer ex...

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