Lufthansa Group (LHG) has inked a partnership with eSIM Go, which will provide eSIM mobile data services to passengers across all four of the group’s airlines. The group rolled out the launch of a SWISS eSIM service earlier this year, and LHG states that it now aims to replicate the model for Lufthansa, Austrian Airlines and Brussels Airlines. “This partnership with eSIM Go will give seamless and hassle-free access to mobile data plans to many more customers in 2024, providing them with a more affordable alternative to traditional data roaming,” said Johann-Philipp Bruns, vice president ancillary, partner and retail at

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