Shifting travel preferences

Economists agree that the last thing Europeans will give up in more challenging financial times is their summer holiday, which is why economists have often looked to forward bookings for summer holidays to gauge consumer confidence. It is therefore an important indicator (for the UK at least) that in 2019, there is an emerging trend for holiday markers to book long-haul destinations outside of Europe. This trend has hit Thomas Cook (the largest UK tour operator into the EU) very hard of late and will not help the sale price of its airline in the short term. Thomas Cook holiday forward