Cobalt Air signs multi-year agreement with Travelport

Travelport has signed a new multi-year content agreement with Cobalt Air, which includes the use of the company’s leading merchandising tool, Travelport Rich Content and Branding. With Cobalt Air joining over 260 airlines using Travelport Rich Content and Branding, agencies and travel bookers will also be given a graphically rich experience when searching for and booking the airline’s branded fares, as well as greater access to its ancillary offers. Through delivering these benefits, Travelport’s merchandising tool will help drive increased revenue. Commenting on the agreement, Paul Simmons, CCO of Cobalt Air said: “Working with Travelport will extend the availability of