Saudi Arabian Airlines (Saudia) has appointed Saleh bin Nasser Al Jasser as its new director general.In a statement following the appointment, Al Jasser said: “We will encourage a spirit of initiative and innovation to improve the level of performance and customer services. We will give top priority to customers in order to maximise satisfaction.”Al Jasser was named as director general in June and replaces Khaled Al Molhem. Al Jasser previously served as the CEO of the National Shipping Company of Saudi Arabia and executive director general of the Abdullatif Company.

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