TUI Group to go ahead with single airline rebranding

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By TESTCustomwebLP TESTCustomwebLP May 20, 2015 19:48

TUI Group to go ahead with single airline rebranding

TUI Group plans to go ahead with its previously announced plans to rebrand its five airlines under a single “TUI” brand from this Autumn. The five airlines – TUIfly (Germany), Thomson Airways (UK), ArkeFly (Netherlands), Jetairfly (Brussels) and TUIfly Nordic (Sweden) – will however keep their own separate air operator’s certificate (AOC) and responsibility for crew and fleet planning. Maintenance will be concentrated centrally and the common brand will give the company more flexibility in its total fleet.

“A strong one-brand policy will make it considerably easier to use the aircraft of the European fleet and the crews across the individual countries, as demand requires it,” TUI said in a statement. “The resulting increase in the effectiveness of TUI airlines is to enable TUI to deliver operational efficiency improvements worth 50 million euros per annum by 2018.”

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By TESTCustomwebLP TESTCustomwebLP May 20, 2015 19:48