Southwest Airlines reports March traffic

Southwest Airlines flew 9.6 billion revenue passenger miles (RPMs) in March 2014, a 1.6 percent increase from the 9.4 billion RPMs flown in March 2013.  Available seat miles (ASMs) increased 0.8 percent to 11.6 billion from the March 2013 level of 11.5 billion.  The March 2014 load factor was 82.7 percent, compared to 82.0 percent in March 2013.  For March 2014, passenger revenue per ASM (PRASM) is estimated to have increased approximately one percent compared to March 2013. For the first quarter of 2014, the Company flew 24.2 billion RPMs, compared to 23.8 billion RPMs flown for the same period