IAG signs distribution deal with Sabre

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By admin July 7, 2014 17:05

IAG signs distribution deal with Sabre

International Airlines Group (IAG) has agreed a new multi-year distribution deal with technology provider Sabre Corporation.

Under the new agreement, IAG members British Airways, Iberia and Iberia Express will market and sell tickets through Sabre’s travel marketing software. The agreement also includes European LCC Vueling.

Greg Webb, president, Sabre Travel Network, said: “IAG is an important partner for Sabre and we are pleased to strengthen our already long and successful relationship with the introduction of Vueling to Sabre. Europe is a key growth region for our company and we will continue to listen to the needs and support the commercial goals of airlines and agencies in this region.”

Silvia Cairo, IAG’s Head of Commercial Planning and Policy said: “We are wholly committed to supporting the travel agency channel and we are pleased to have reached a multi-year agreement with Sabre. We have a long standing relationship with Sabre and look forward to working with Sabre subscribers more closely in the coming years.”

admin
By admin July 7, 2014 17:05
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